Creating a Private Marketplace Deal in Basis

Step 1: Select “Private Marketplace” tab on the left-hand side of main view

Step 2: Select New Deal (Upper Right)

Step 3: PMP ID Verification

1. Commitment Type: Non-Guaranteed
2. Exchange: Sharethrough
3. Deal ID: Unique ID sent by your Sharethrough Rep

Step 4: Additional Details (Required Fields)

1. Deal Name: Any naming convention accepted
2. Price CPM: $1
3. Price Type: Private Auction
4. Publisher: Sharethrough

Optional Fields:

• Start & End Dates (Controlled on Sharethrough’s end)
• Device Type
• Inventory Type
• Formats (Controlled on Sharethrough’s end)

Once the PMP has been created, avails should show on the dashboard within a few hours on the “Private Marketplace” tab.  To see a visual of bid request insights, click on the deal and select the “Analytics” option: