Uploading a Native REC Creative

Below are the steps to upload a Native REC Display creative in the Amazon DSP.

1. Select "Creatives" on the left pane at either the Entity or Advertiser Level.
2. Select "Create Creative"
   • Select "Component-based" 
   • Select "Continue"
3. Enter Creative Name and select the Click-through destination.  For Native REC, only the "Products on Amazon" and "Brand Store" are accepted.
4. Enter or upload your Amazon ASINs if "Products on Amazon" was selected as the Click-through destination or Brand Store URL if "Brand Store" was selected.
5. Adjust the settings where you can upload a custom logo and enter custom headline
   
   1. Logo: 600x100 or Larger, 1MB File Size Max
   2. Headline: 50 Characters Max
   3. Disclaimer: 60 Characters Max
6. Select Placements
   • For Native Only, select only the Third-party native inventory selection.
   • For flexibility to utilize the same creative across standard display and native ad sizes, select both.  Sharethrough can adjust PMPs to include relevant inventory. 
7. Finish Advanced Settings Section
   • Click-through URL: Either destination URL or 3rd Party Click Tracker
   • Third-Party Impression URLs: 5 URLs Max

Below is a finished representation of the REC unit.  Note where the headline and disclaimers would appear.