With Sharethrough’s Featured Content, you can serve any piece of content in the event that no other campaigns (direct or indirect) fill your native impressions. Whether it’s a social feed, an engaging article, or an affiliate marketing program, traffic any website or feed of content to ensure that you are maximizing the value of every single native impression.
Select Featured Content from the left navigation bar. Select Add Content to begin filling your unsold inventory with Featured Content.
Once you click “Save”, your Featured Content feed will be created and your feed will automatically activate the most recent articles live in your feed. The quantity of articles activated are dependent on the number you entered in the Content Rotation section of your setup. Please keep in mind we don’t offer the capability to delete Featured Content feeds at this time.
Once creatives are live, you may pause them at any time or preview your creatives on any live placement.