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Google Ad Manager Report Generation for Troubleshooting Direct-Sell Discrepancies

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John Ryan Cottam
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  1. Login to Google Ad Manager
  2. Navigate to Reports and select New Report

  1. Set Report Type to Historical and specify Date Range
  2. Set Time Zone: If your GAM account allows you to adjust this, please adjust to UTC as this is the timezone Sharethrough reports in
  3. Apply Filters - Filter by CREATIVE or LINE ITEM
  4. Set Dimensions: Date, Ad Unit, Creative

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  1. Set Metrics: Total Impressions and Total Clicks
  2. Run Query

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  1. Export CSV and email it to support@sharethrough.com

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