Running CTV in Xandr

1. Create your video creative. Use the Video option.

2. For Third-Party URL,  just copy your VAST tag. For Hosted File, just upload your mp4 video file. 

3. You can manually add your naming convention. You can open the preview of your video on the left and you can double-check if your video meets the CTV Eligibility, if not, please update your VAST Tag or your Hosted File.  

4. Submit your creative to Platform Audit. Save.

Target Specific Inventory  

To target CTV inventory specifically, update your Device in your Line Item.

1. Select Video for your Ad Type

2. Select App Only for your Inventory Type

3. Select CTV for your Device Type

To target a specific PMP using a Deal ID, follow the instructions here.

Creative Specs

Detailed CTV creative specs listed here.

Detailed CTV VAST Tag QA listed here.