Kokai - Inventory Ad Group Best Practices for PMP Deals setup (Endeavor)

Creating a New Ad Group to target PMP deals only:

1. When you accept the PMP deal in your Deal Desk, click on your deal and go to "Endeavor Performance". Scroll down and make sure to toggle "Prioritize Deal."

2. Create your new Ad Group & Select "Start with Ad Group Name" 

3. Enter the Ad Group Name & Click on "Add Ad Groups"

4. Once Your Ad Group is in the list, you can edit the funnel location, base & max bid, and the inventory. Click on "Edit Inventory"

5. Click on "Deals only" and "Add Deals"

6. Change the filters for:

• View by: Deals
• Deal Type: Endeavor
• Deal Status: All
• Selling Party: Equativ
• or search for the Deal ID by clicking on the 🔍 Icon.

Then select the deal by click on the "+" logo and click "Add selected deals".

7. Back on "Manage Inventory", double-check that your deal is selected & click "Save"

8. When your Ad Group settings are selected, click on "Generate Ad Groups"

9. You can go to your Campaign.

10. In your Ad Group, Under "Inventory Selection", you should see the deal selected: