Before you can activate your Equativ PMP deal in Walmart DSP, your Equativ representative must have pushed the deal to your Walmart DSP advertiser seat ID. Follow the steps below to locate it.
Step 1. Confirm your Deal ID with your Equativ representative
Before searching in the platform, make sure you have the following information from your Equativ representative:
- Your Deal ID
- Your Walmart DSP advertiser seat ID (confirm the deal was pushed to the correct seat)
- The flight dates and floor price of the deal
Step 2. Open your Walmart DSP seat and navigate to your Ad Group
Log in to your Walmart DSP seat. Either create a new campaign and Ad Group, or navigate to an existing Ad Group where you wish to activate the deal. Within your Ad Group, click on the Forward Market & Deals (Fwd) tile to access your deal inventory settings.
Step 3. Select "Deals only" and click "Add Deals"
Under Inventory Sources, select Deals only, then click Add Deals to open the deal search panel.
Step 5. Search for your Equativ deal
Use the following filters to locate your deal:
- View by: Deals
- Deal Type: PMP
- Selling Party: Equativ
Alternatively, click the search (🔍) icon and enter the Deal ID provided by your Equativ representative directly.
Step 6. Make sure to target Deals Only.
Go under "Inventory Controls". Click on "Advanced Settings" and select "Target my first and third-party deals only"
Can't find your deal? Double-check the following:
- Your Equativ representative has pushed the deal to the correct Walmart DSP advertiser seat ID
- You are searching in the correct DSP seat
- The deal is not expired (check flight dates with your Equativ representative)
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