DV360: Running OLV (with or without enhancements)

OLV Supply

1. Request a OLV deal ID from your Equativ/Sharethrough rep.
2. Accept the Deal in your Inventory & Negotiations tab (article HERE). 
3. Create an Insertion Order and a Video line item in DV360

Video Creative

To run OLV creatives, you can either upload your VAST Tag or an MP4 file. 

Option 1:  If you have a VAST Tag, use the Third-party video tag option.

Enter your naming convention and enter your tag into the VAST tag URL field. Hit Save.

Option 2: Upload Video File (MP4)

1. Select "New".

2. Select Upload > Select video file.

• For a video file, only Name, Source File, and Landing Page URL are mandatory fields; all the other ones are optional.

Activate Creative Enhancements

Once your creatives are live, you can leverage our creative enhancements at no additional cost.

• How to apply: Send the DV360 Creative IDs (see below) to our team and specify which enhancement you’d like for each.

• The result: We handle the technical setup for you. Once your creatives run on our exchange via a PMP deal, the enhancements will activate automatically.